IoT, LTE and 5G have become the benchmark for making a shopping trip into a shopping experience, and this trend is only set to continue as physical stores battle to attract and retain more business, writes Paul McHugh, area director for the UK at Cradlepoint.
Updated October 26, 2021 / Original October 27, 2021
Area Director UK, Cradlepoint
8 Mins
October 27, 2021 | 12:00 AM BST
It’s fair to say high streets up and down the country have faced some of their toughest times over the past 18 months, with long, enforced lockdowns compelling more consumers to spend online. With restrictions having eased and stores now finally having reopened, will the high street be able to compete with online retailers – synonymous with speedy returns and truly personalised marketing – to entice customers back and increase their sales?
Area Director UK, Cradlepoint
8 Mins|October 27, 2021
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