Netrality Data Centers has announced the expansion of its Netrality Partner Program. The Channel Partner & Strategic Alliances program tracks allow Netrality Partners to leverage its ecosystem of providers to enhance and broaden their service offerings. 

The company has explained that the program expansion correlates with growing enterprise demand for greater data centre footprints and modular, hybrid-multi cloud solutions that accelerate go-to-market opportunities.

Channel Partner Agents can sell colocation and connectivity services through Netrality Master Agents. Netrality provides agents, resellers and brokers’ end users with a dense ecosystem of network carriers, cloud providers, CDNs, MSPs, and IXs to meet any IT and network requirements. Partners can provide custom IT, office and retail solutions for their clients, including prime test lab space for 5G innovation.

Craig Waldrop, Netrality’s Vice President of Channel & Strategic Alliances, said: “Netrality’s ecosystem presents a high-quality set of industry-leading service providers that channel partners can plug their end user customers into. We actively align and collaborate with our partners to add purpose-driven solutions to their sales portfolios and significantly increase their revenue generation capabilities. 

“Our sales team works in coordination with Partners on all deals and we are committed to providing best-in-class service.”

The program features aligned go-to-market initiatives, joint commercial offerings, and new selling motions, including white-labelling, resale and referrals. 

Jack Zoblin, President at Cory Communications, a sub-agent of Avant, added: “Netrality is an incredible partner. We sincerely appreciate the continual white-glove treatment and exceptional support our customers receive. 

“In addition to service, Netrality offers competitive pay-outs and attractive incentives that encourage and drive our mutually beneficial partnership.”