US-based operator Flexential has hired Sherri Liebo to serve as its senior vice president and head of marketing.

In her role, Liebo will be focused on driving growth for Flexential’s Hybrid IT portfolio, including the development and guidance of go-to-market strategies, customer and partner relations, branding and campaign management and lead generation. 

The executive has joined Flexential following three years with Digital Realty, where she led the global marketing team through a significant global expansion, strengthened its market presence and accelerated demand generation.

Flexential’s chief revenue officer Patrick Doherty, said: “We are excited to announce Sherri’s addition to Flexential’s senior leadership team. A seasoned and passionate business and marketing leader, Sherri has deep experience developing go-to-market strategies and championing the customer journey across B2B markets. 

“Her unique background driving demand across Cloud and Managed Services also aligns well with our portfolio of offerings and will contribute to a strong start to the new year.”

Liebo has over 25 years of B2B marketing experience, having worked across both enterprise and start-up businesses. 

Prior to her time as the senior vice president of global marketing for Digital Realty, Liebo spent time in leadership positions at Cisco and HP. 

At Cisco, Liebo oversaw Cisco’s global marketing portfolio for its services and service provider businesses and before being appointed as its global partner marketing leader.

Liebo said: “Flexential’s strong executive leadership team and unique market strategy makes it a fierce competitor in the industry, and I am excited to bring my passion and experience to the team to drive the company’s Hybrid IT agenda.”